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FOR IMMEDIATE RELEASE
 
Nu Horizons Editorial Contacts:

Wendell Boyd
+ 852 3511 9988
wboyd@nuhorizons.com    

Dave Bowers
+ 1 631-396-5000
dbowers@nuhorizons.com
 
 

Nu Horizons Electronics Corp. Expands Distribution Agreement with SMSC into Taiwan, Australia and New Zealand

Melville, NY and Singapore - January 4, 2007 - Nu Horizons Electronics Corp. (NASDAQ:NUHC), a leading global distributor of advanced technology semiconductor, display and system solutions, today announced it has recently expanded its distribution agreement with SMSC, a global supplier of analog and mixed-signal semiconductor solutions, into the countries of Taiwan, Australia and New Zealand.  In addition to these three countries, Nu Horizons is fully franchised to distribute SMSC’s USB hubs, USB mass storage, I/O, Ethernet and embedded networking devices throughout North and South America, China, Hong Kong, Malaysia, Singapore and India.

SMSC serves a broad range of customers in the consumer electronics, infotainment, mobile and desktop PC, industrial and embedded markets.  Its semi-custom and application specific standard products (ASSPs) allow users to access or transfer digital assets with convenience and speed.  Applications for SMSC’s products include: industrial networking, process automation, point-of-sale terminals, cellular base stations and gaming systems, among many others.

Mitch Statham, vice president of SMSC’s worldwide sales states, “Nu Horizons has been a long standing distribution partner to SMSC and is growing in importance due to its world-class logistics, in-depth product expertise and demand creation fulfillment capabilities.  We expect the expansion of this relationship to accelerate SMSC's global growth strategy in target markets overseas.”

Wendell Boyd, president of Nu Horizons Electronics Asia Pte Ltd. adds, “SMSC is an established technology provider with strong system solutions and applications expertise.  This expansion of our distribution relationship will provide Asia Pacific customers with increased convergence capabilities – whether in the home, office or factory.  The ability to deliver smarter connections to broader markets via SMSC’s advanced product offering also affords Nu Horizons promising growth opportunities in the region.”

About Nu Horizons Electronics Corp.
Nu Horizons Electronics Corp. is a leading global distributor of advanced technology semiconductor, display and system solutions to a wide variety of commercial original equipment manufacturers (OEMs) and Electronic Manufacturing Services providers (EMS). With sales facilities in 49 locations across North America, Europe and Asia and regional logistics centers throughout the globe, Nu Horizons partners with a limited number of best-in-class suppliers to provide in-depth product development, custom logistics and life-cycle support to its customers. Information on Nu Horizons and its services is available at http://www.nuhorizons.com.

About Nu Horizons Electronics Asia Pte Ltd.
Nu Horizons Electronics Asia Pte Ltd. is a wholly-owned subsidiary of Nu Horizons Corp, a global distributor of advanced semiconductor, display and system solutions. Headquartered in Singapore, Nu Horizons has sales facilities in 18 regional locations including: Australia (Melbourne, Sydney), Greater China (Beijing, Chengdu, Hong Kong, Nanjing, Shanghai, Shenzhen, Wuhan and Taipei), India (Bangalore, Hyderabad, New Delhi and Pune), Malaysia (Penang), Singapore, South Korea (Seoul) and Thailand (Bangkok). Additional Information on Nu Horizons Electronics Asia Pte Ltd. and its services is available at  http://www.nuhorizons.com  

 

 

 

 

 

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